definitely agree with the article. it doesn't help that although the team is doing better, the A's aren't talked about at all. up until just recently (about a month or so ago) did other friends and co-workers know who Reddick was. when the A's first went to ATT for the Bay Bridge series, my friends and coworkers had no idea who Reddick was. they only knew who Cespedes was.
they didn't even know who Milone was and Parker was known by about half of them, but i think that's mostly because he was the Dbacks top prospect. at the same time, as solid of a pitcher as McCarthy is, most people don't really know who he is. he's not really an All-Star, but he works well, IMO. i think if McCarthy was doing what he was doing on a team that's contending, he would possibly make the ASG. same with any of the guys like Parker, Milone, Reddick, and Cespedes.
it definitely helps position players when they have a ton of support and ballot stuffing that teams like the Stankees, Rangers, Giants, Phillies, and even the Pirates are getting. most of the All-Stars are all from winning/currently contending teams except for guys like Butler (but he's a hometown guy, so that's expected).
take the 2011 Nats, for example. they were .500, i believe. i don't think any of their position players went to the ASG last season (correct me if i'm wrong) and they have some good players like Zimmerman, and a few pretty good young guys (forget their names). they're contending this season and Harper has a ton of hype around him so that helps his cause for getting sent to the ASG along with Desmond. if they weren't contending this season, it probably would've only been Gio going to the ASG by himself, again.
anyway, hopefully the A's fanbase can pick it back up, but obviously that begins with the A's playing like contenders again. that'll get them back in the limelight again.