"Didnt you know we are playing for the first pick next year?"
You might be right on target with that suggestion, wazzujon.
This is what I'm thinking. The owners are probably trying to improve the team while spending as little as possible, with a sale of the team in mind. Consider this info from Lookout Landing:
"The Mariners won't have to wait until 2021 to begin a new, more lucrative deal. As Fanshotted earlier and as originally written at Forbes, it turns out the Mariners' contract with FSN Northwest or ROOT Sports or whatever contains an opt-out clause after the 2015 season. That's the halfway point. The Mariners can and probably will opt out and negotiate a substantially bigger deal."
With a more lucrative TV deal, the owners would be able to raise the price of the franchise to potential buyers. The catch is, a continued drop in ticket sales meanwhile would erode the value of the franchise.
2015 would seem to be too far away for the fans to put up with sequential losing seasons till the owners can negotiate a new TV deal. But maybe they intend to pitch the property on the basis of a probable TV deal, aiming to sell sometime in 2013. They wouldn't be able to jack up the price as much as they might if they had the deal in place; but if they can argue that a better deal is a pretty sure thing, they can still boost the price somewhat. Maybe what they're hoping for is some incremental improvement in wins that might slow the dropoff in ticket sales or even reverse it somewhat. Then they can argue to potential buyers that the increased TV revenue will enable the new owners to buy better players to put the team in contention, leading to a substantial increase in ticket sales.
I'm thinking they'd love to sell the franchise right now, but they don't want to forfeit the increased value from a new TV deal. So they'll compromise and take whatever increase in value they can argue on the basis of a probable deal.
Too bad. I wish they'd sell the team tomorrow.
Edited 6/15/12 by brotherfox